Project Description

Qualisys

It started off with a photo shoot of their leading technology for motion capture and 3D positioning tracking systems. But later it has grown to become a long lasting collaboration involving the complete redesign of their brand identity and production.

Qualisys

It started off with a photo shoot of their leading technology for motion capture and 3D positioning tracking systems. But later it has grown to become a long lasting collaboration involving the complete redesign of their brand identity and production.

Photography

This is how it all started. We first collaborated on a photoshoot to introduce their technology to measure movements in horses. I have shot many projects with Qualisys since then for both marketing and case studies. I have also served as photo coordinator in cases where the production was too far away for me to personally travel.

“Viktor Wrange balances strategic issues, creative concepts and practical considerations. He also has the skill and experience to take a concept and execute it with a craftsman’s attention to details.”

HELEN HOLMQVIST RYDÉN
MARKETING AND COMMUNICATION MANAGER

Brand Identity

My work with Qualisys began with a handful of graphic design projects. After working together for a bit, we agreed their existing brand book didn’t live up to the company’s identity and positioning. We decided to do a complete redesign of the brand identity and follow up with a brand book they could be proud of.

Graphic Design

It all started with a few flyers. But now, I have done a lot of design for Qualisys. Everything from expo material and big print design to digital solutions and internal templates. We’ve even collaborated on production for the Siggraph conference, as well as books with case studies and marketing. Like I said. A lot!

Our Vision is to be the world’s preferred partner in creating performance-enhancing motion capture solutions, through technical excellence.

Image Editing & 3D

Image editing for Qualisys has been partially fuelled by images that I have taken at our many photo shoots together. It has also included work with retouching and color grading, sometimes in collaboration with Tobii and my 3D artists.

Video & Animation

My range of production for Qualisys includes everything from more straightforward promo and product launch videos to simple editing of their webinars. Together with Saleh Najib (my 3D wizard), we have truly created some stunning videos…sometimes even with small budgets.

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